What - This is the second in a five part series:
What will your on-line presence look like? What is the main message you want a person to understand when visiting your online profiles? Do you want to give them information about a topic, show them your mission statement, tell them what you do, or all of the above? Your online presence should mirror that or your “bricks and mortar” brand. Think about what your online presence can say to get people to connect to you. If you’re using LinkedIn, what will make a networker want to connect to you? If you’re using Twitter, what can you say to make someone follow you? Take time in this step to be sure to send the right message, it’s important!
The next topic will address Where
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Supporting Greater Rochester Businesses by sharing resources, information, and opportunities to promote small business success.
